對于我們的站點(diǎn)結(jié)構(gòu)，我們以權(quán)重的流動來看，我們可以它比作是一顆大樹。 我們站點(diǎn)的主導(dǎo)航欄就是我們的根莖，而面包屑、分類就是樹干，至于我們的內(nèi) 容頁面就是這顆樹的枝葉。那么我們?nèi)绾巫屛覀兊恼军c(diǎn)權(quán)重可以通過合理的分配 到我們根莖、樹干和枝葉呢?這就需要我們有一個完美的站點(diǎn)結(jié)構(gòu)設(shè)計(jì)。那么我們要如何設(shè)計(jì)我們的站點(diǎn)結(jié)構(gòu)才能達(dá)到最好的優(yōu)化效果呢?北京網(wǎng)站制作公司商企云分享巧用不同類型關(guān)鍵詞來設(shè)計(jì)我們的站點(diǎn)結(jié)構(gòu)。
For our site structure, we see the weights of the flow, we can it compared to a big tree. Our site navigation bar is leading our roots, and bread crumbs, classification is trunk, and as for our inside the tree is let page of branches and leaves. So how do we let our site by reasonable distribution of weight to our roots, the trunk and branches and leaves? This needs us to have a perfect site structure design. So how do we design our site to achieve the best optimizing structure effect? Beijing website production company is still product China to share with qiao different type keywords to design our site structure.
一：做seo網(wǎng)站優(yōu)化以我們的主關(guān)鍵詞作為網(wǎng)站的標(biāo)題 我們的主關(guān)鍵詞一般是一些搜索指數(shù)較大的或者是我們的品牌關(guān)鍵詞。每一個行業(yè)都擁有自己的主關(guān)鍵詞，而主關(guān)鍵詞關(guān)系到站點(diǎn)的定位及后期的發(fā)展。這是一個品牌的關(guān)鍵詞，是一個定位為站長網(wǎng)站的關(guān)鍵詞。如下圖我們可以看看首頁的源代碼，我們可以看到在源代碼中的標(biāo)題信息中就是以我們的這個主關(guān)鍵詞為主。同時(shí)也可以再描述中進(jìn)行主關(guān)鍵詞的穿插。
A: do SEO website optimization to our Lord key words as the title of the website of our Lord keywords is usually some search index larger or is our brand keywords. Every profession has its own Lord keywords, and the relationship between the site keywords to the positioning and later development. This is a brand of keywords, is a location for the webmaster site keywords. The following figure we can look at the front page of source code, we can see in the source code of the header information is the key to our Lord give priority to. At the same time also can again in the description of the main keywords into.
二:把一般關(guān)鍵詞作為網(wǎng)站的分類目錄 對于我們一般的草根網(wǎng)站來說流量的一大來源就是通過一般的關(guān)鍵詞。那么我們要如何利用這些一般的關(guān)鍵詞來設(shè)計(jì)網(wǎng)站的結(jié)構(gòu)來獲得更好的優(yōu)化效果呢?打個比方，建設(shè)UEO營銷型網(wǎng)站建設(shè)，有一個關(guān)鍵詞有：編程語言、層疊樣式等等的一般關(guān)鍵詞，我們可以將這些一般關(guān)鍵詞置于站點(diǎn)的分類目錄中。如下圖所示，這樣有兩個好處，第一是可以很好的提高用戶的友好體驗(yàn)度，用戶很方便就可以找到想要的相關(guān)分類信息。其二，可以很好的分配站點(diǎn)的權(quán)重，就如筆者在開篇所點(diǎn)出的，分類目錄可以類似于一棵大樹的枝干來傳遞站點(diǎn)的權(quán)重，這樣就能夠使我們的內(nèi)容頁面獲得足夠的“養(yǎng)分”。當(dāng)然我們需要注意的，我們的分類目錄不要設(shè)置的過多，如果實(shí)在有很多的話，可以使用三級目錄。
2: the general keywords as a categorized list of web site for our general grassroots web site is a major source of flow is through the general keywords. So how do we use these general keywords to design the structure of the web site to have better optimization results? For example, the construction UEO marketing type website construction, and have a key words are: programming language, cascading style and so on general key words, we can put these general keywords in the site's classification directory. As the chart shows, this two advantages, the first is can very good enhance the user friendly experience degrees, the user is very convenient, can be found in the related information to the classification. Second, can be very good distribution site weight, if the author starts with the point, classified catalogue can is similar to a big tree branches to deliver the site's weight, so that we can make our content pages to get enough "nutrient". Of course we need to pay attention to, our classified catalogue don't set too much, if really have a lot of words, can use level 3 directory.
三：使用長尾關(guān)鍵詞作為我們內(nèi)容的標(biāo)題長尾關(guān)鍵詞這一類詞雖然獲得流量會比較少，而且也有周期性。但是這一類詞的優(yōu)化難度相對于一般關(guān)鍵詞來說會更加的簡單。這也是作為草根站點(diǎn)不能忽視的獲得流量的一大來源。這一類的詞對于企業(yè)站點(diǎn)尤為重要。因?yàn)槠髽I(yè)站點(diǎn)的長尾關(guān)鍵詞一本為“什么 XXX 最好”等等這一類長尾關(guān)鍵詞。就如筆者之前接觸的一個美容的企業(yè)站點(diǎn)，我們可以將我們的長尾關(guān)鍵詞內(nèi)嵌到我們的內(nèi)容的標(biāo)題中，這樣就可以獲得一個更好的效果。當(dāng)然我們在使用長尾關(guān)鍵詞作為我們的內(nèi)容標(biāo)題切記需要與我們的站點(diǎn)主題、分類目錄具有較強(qiáng)的相關(guān)度，不要鼻子眉毛一把抓。
Three: use the long tail key words as our content, the title of the long tail keywords such word though traffic will get less, and there are periodic. But this kind of word of the optimization of the difficulty than the general would be more simple words. This is as grassroots site cannot ignore the won a major source of flow. This kind of word for enterprise site especially important. Because enterprise site long tail keywords a book for "what XXX best" and so on the long tail of key words. As the author of a beauty after contact with the enterprise site, we will our long tail keywords is embedded in our content in the title, so that they can get a better effect. Of course we use in the long tail keywords as our content and we need to remember that title of the site theme, classified catalogue with strong correlation, don't nose pushed his eyebrows.
我們可以說站點(diǎn)是一顆樹，需要我們細(xì)心的呵護(hù)才能茁壯成長。通關(guān)鍵三種 不同類型的關(guān)鍵詞給我們的站點(diǎn)設(shè)計(jì)一個合理的結(jié)構(gòu)將會使我們的站點(diǎn)獲得更好的優(yōu)化效果。
We may say that the site is a tree, we need to caress attentively to thrive. The key three different types of key words to our site to design a reasonable structure will make our site get better optimization effect.
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